Prominent and respected journalists, editors and media experts convey messages about the role of the journalists and the challenges they face with, on investigative journalism, transparency and financing of media, the role of the public broadcasting service, in order to remind the audiences what professional journalism is and how to recognize it in the vast sea of information that are finding its ways to our screens.
The campaign was prepared by the Macedonian Institute for Media and will be run during January and February 2020. The purpose of the campaign is to encourage the citizens to demand professional and ethical journalism that serves the public interest.
This initiative is part of the regional campaign for increasing awareness about the importance of the free and professional media. It is prepared in the frames of the project “Citizens for Media – Media for Citizens” that is being implemented in Albania, Bosnia and Herzegovina, Montenegro, Macedonia and Serbia with financial support of the European Union.